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On Wednesday I competed with three great team members in the Telfer Business Model Competition. Up against 20+ really strong teams, we came out on top and won 1st place.

Our business BadServer.ca – which I like to describe as a dating site for restaurants and job seekers – is coming soon. We are moving on to compete in the Ottawa Wes Nicol Business Plan Competition this Sunday.

Jeramiah Hadwen, Dan Cardamore, JP Chartier, Scott Annan, Katrysha Gellis, me (Will Robertson), and Chris Jackson (Picture by Lisa Hoople)

Thanks to Professor Bruce Firestone for holding this competition; the judges Scott Annan, JP Chartier, and Dan Cardamore for seeing what we saw in the idea; and my great team Jeramiah Hadwen, Katrysha Gellis, and Chris Jackson for all their amazing work!

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Real Racing GTI is a demo version of Firemint’s game Real Racing, an incredibly fun racing game for the iPhone. However this is not your ordinary game demo. Nope. Volkswagen has sponsored the demo, featuring the new 2010 GTI as the only playable car.

This game is, as Michael Scott from The Office once said, a win-win-win situation. Firemint gets to upsell the full version, while likely making a pretty good amount off of the demo itself. Volkswagen gets to promote their cars with a really good game – compared to most sponsored games, and we all get to experience how great Real Racing is without paying for it (unless you get hooked like I did and need the full version).

BTW I wrote this post about a month ago, but every time I loaded it up to take some screenshots, I ended up getting sucked into a few races – that’s how fun this game is.

Screenshots don’t do it justice, watch this neat Volkswagen Commercial featuring the game!

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As the VP Marketing/Creative for the MISA Club at the Telfer School of Management, I managed the project of building a new website for MISA. After a lot of design revisions and scrapping various drafts throughout the summer, the new website is now live.

The design combines my own designs with fantastic graphics by Mark Dunkley, former VP Creative of MISA, and graphic work by Sian Davies. Since I was starting from scratch on the website, I took the opportunity to base the website on a CMS that will remain useful to MISA many years down the road. I chose WordPress for this because of the great plugins and rapid advancement of the platform. Another benefit to WordPress is the excellent iPhone apps that are available for site management on the go.

Right now the website is pretty bare, but I hope to be flushing out the many event pages soon. Have a look and let me know what you think in the comments! While you are at it, check out TelferBooks.com too (Blog post on that coming soon.)

MISA Homepage

Montreal Trip

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My friend Bryden is what I call “a big star” on the website DailyBooth, a community of people who take pictures of themselves each day and share them with the world. With his DailyBooth account Denmarha, he is always running crazy games with his followers on the website.

Today he started a game where people can request he do things to his three notebooks. People requested things such a drawing a gnome or a paint handprint. I saw this as a chance for some free publicity and requested a link to this website, a link that actually worked. Here’s what he came up with:

Bryden should attempt to monetize his DailyBooth account once he gets a loyal following. If I am lucky this will be the next MillionDollarHomepage and I have landed some prime real estate.

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