Category Archives: Marketing
The sham of Porter’s promo code discounts
It seems like every week I hear about another major sale from Porter. Their advertisements throw enticing numbers at you. “50% off!” “fly to Ottawa for $44!” How do they get away with these misleading advertisements? If you have ever … Continue reading
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Apps Sell Phones and Tablets
From my time working at Autodesk, one fact became quite obvious: individual apps can be a huge factor in determining which smartphone/tablet someone buys. Autodesk’s SketchBook Pro has been one of the top iPhone and iPad applications since launch, and … Continue reading
Track BlackBerry PlayBook Visits in Google Analytics
If you run Google Analytics tracking on your website you may have noticed that it does not recognize the BlackBerry PlayBook as a mobile device, as a unique operating system, or a specific browser type. I was curious how many … Continue reading
What is the BlackBerry Logo?
Ever wondered what the BlackBerry logo is supposed to be? I know it looks a bit like a blackberry (the fruit, not the smartphone), but I never actually realized exactly what it is. I was reading a legal document (the … Continue reading
Well, it’s almost an iPad
With Apple having a strong position in the tablet market, thanks to their first-movers advantage, it’s inevitable that all of the tablets that have come out after it and those coming in 2011 are going to be scrutinized against the bar the iPad … Continue reading
Phone Manufacturers in Operating System’s Shadow?
Looking at Bell’s website for mobile phones two things are very clear: They are only advertising smartphones, dumbphones are ancient history There are four groups of phones: iPhone, Android, Windows Phone, and BlackBerry If I were Motorola, Samsung, LG, or … Continue reading
Advertise on willw.net!
I’ve always run AdSense on here, bringing in a solid $2/month of revenue, but it has come time for a change. I just inserted a new ad slot on this blog, and the ad space is up for grabs! The … Continue reading
Won the Telfer Business Model Competition!
On Wednesday I competed with three great team members in the Telfer Business Model Competition. Up against 20+ really strong teams, we came out on top and won 1st place. Our business BadServer.ca – which I like to describe as … Continue reading
Firemint’s Real Racing GTI iPhone Game
Real Racing GTI is a demo version of Firemint’s game Real Racing, an incredibly fun racing game for the iPhone. However this is not your ordinary game demo. Nope. Volkswagen has sponsored the demo, featuring the new 2010 GTI as … Continue reading
Posted in Marketing, Mobile
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MISA Club website redesign is live!
As the VP Marketing/Creative for the MISA Club at the Telfer School of Management, I managed the project of building a new website for MISA. After a lot of design revisions and scrapping various drafts throughout the summer, the new … Continue reading
